Tim Zuidgeest is the co-founder of ST&T Research. They are specialized in a new form of measuring the impact of marketing called neuromarketing. They apply multiple techniques like eye-tracking but also EEG (Electroencephalography) used to measure electrical brainwaves to see how people respond to certain bits and pieces of for example advertisement.

Another field they are in which we also discuss is how for example website speed can affect buying decisions, but also how font sizes have a big psychological impact into buying.

If you liked this podcast, have a look at the one I did with Nick Kiran from TWTG.

Ohad Gilad is the co-founder at Keadyn, an investment company that invests in numerous technological startups. He is also one of the founders of WeTechRotterdam, a startup hub that tries to bring together startups from Rotterdam under one roof.

We talked about startup investment and also what the dynamic is of being an investor. And also his views on what is actually important for an investor to invest in a startup.

If you enjoyed this podcast, you will also enjoy the one with Paul Manuel from Dept.

Paul Manuel is one of the founders of Dept, a large full-service digital agency. They have grown a lot over the last few years, buying companies with different focusses and bringing them al together in Dept. Some of Dept’s clients include Microsoft, Adidas, Philips and many more.

We talked about their strategy and also some of the challenges of bringing together this many companies under one entity and how they did it.

Enjoyed this podcast, then you will also enjoy this one with Heini Withagen from Mirabeau.

Ron Kersic is Enterprise Architect at ING, and in his role primarily revolves around helping creating a company culture that is rooted in platform thinking. He is also co-author of the ING platform architecture curriculum.

We discussed how he has contributed to changes within ING, but also company culture in general and also the challenges banks face in the digital age and where they have to improve.

You can get in touch with Ron at ron.kersic@ing.com.

Enjoyed this podcast? You will also like this one with Ergin Borova from Peddy.

Subscribe

Subscribe on Apple Podcasts
Listen on Stitcher
Listen on TuneIn

Stefan Leijnen has been CTO for ‘Can’t Wait to Learn’, a programme developed by War Child Holland and its partners, since August 2017. Can’t Wait to Learn aims to provide quality education to children affected by conflicts. By playing educational games on tablets, children can keep on learning mathematics and reading.

Working in resource constrained areas bring its own challenge: no power, no internet, very little infrastructure and extreme weather conditions. Find out how War Child and programme partners have been solving these problems since 2012 in this podcast.

Enjoyed this podcast? You will also like this one with Sander Bijl from BeterDichtbij.

Subscribe

Subscribe on Apple Podcasts
Listen on Stitcher
Listen on TuneIn

Lara Ankersmit is Head of Digital at NOS, a public broadcaster in The Netherlands. For the last few years they have made a switch to a more digital platform with a website that delivers the news and features a lot of innovations especially in the area of events.

During the World Cup Soccer in 2018, they introduced a new way of watching highlights of a game by providing an interface to be able to watch a particular highlight with different camera angles, essentially creating a 360 degree view.

We also discuss their new voice interface that they created for Google Home and how they innovate and create new channels to deliver the news.

Enjoyed this podcast? You will also like this one with Niels Kaspers from NU.nl.

Subscribe

Subscribe on Apple Podcasts
Listen on Stitcher
Listen on TuneIn

Michiel Fokke is CTO at Quby, a company that has created Toon, a display placed in the spot you normally have your thermostat. A lot of people in The Netherlands know Toon as a smart thermostat, but it’s a lot more than that.

Quby, with Toon, aims to show you energy consumption of your appliances in your home, showing for example if one of these appliances is using too much power, notifying you that it’s maybe up for replacement. We also talk about the state of the smart home and where it could go in the future.

Enjoyed this podcast? You will also like this one with Roger Tan from UNsense.

Subscribe

Subscribe on Apple Podcasts
Listen on Stitcher
Listen on TuneIn

Troels Støvring is the CEO and Co-Founder of Twill, a Maersk innovation that focuses on making shipping containers all over the world, easy and clear.

In this podcast we discuss their challenges but also the amazing world of shipping which is going through a digital transformation and Twill is contributing to that. How about the containers themselves, do they need to get smarter? Are we going to see whole chains of IoT containers? Find out in this podcast!

Enjoyed this podcast? You will probably also like the one I did with Pepijn Schoen from Voya.

Subscribe

Subscribe on Apple Podcasts
Listen on Stitcher
Listen on TuneIn

Paul de Raaij is Technology Lead at Coolblue. Coolblue is one of the biggest e-commerce websites in The Netherlands and Belgium. We talk about everything from how they organize their teams to what they use to run their platforms. Their mantra is “Anything for a smile”, find out how they do that in this podcast.

If you liked this podcast you will also like the one I did with bol.com.

Subscribe

Subscribe on Apple Podcasts
Listen on Stitcher
Listen on TuneIn